How Many Emails Can I Send With Active Campaign

How Many Emails Can I Send With Active Campaign

How Many Emails Can I Send With Active CampaignHow Many Emails Can I Send With Active Campaign

You can also see whether the conclusion rate has actually increased or decreased, how long it considers contacts to reach that objective, and you can browse all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my preferred function. It saves me a lots of effort and time, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” bits”) has an equivalent feature.

Let’s say you have the very first name of only some of your contacts, which holds true with my list. I usually do not require a first name to sign up to my list, however often I get a very first name, such as when someone buys an item. Wouldn’t it be good to welcome your contacts by name, in the cases when you have it? You can do this, but it’s troublesome.

I’m likewise filtering for generic terms included by other systems, such as a dash, or “Guest.” If they have a very first name, I state “Hey,” and after that their very first name. If they do not, I simply say “Hey there,” (How Many Emails Can I Send With Active Campaign). By building a Message Variable in ActiveCampaign, I can easily alter my welcoming according to whether I have the contact’s given name.

How Many Emails Can I Send With Active Campaign

I produced a variable that’s simply %greeting-hey%. If I have the contact’s name, it shows up in the e-mail. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly save me a lot of time is by enabling me use the very same automation over and over once again for my webinars, and I can quickly alter out all of the details.

How Many Emails Can I Send With Active CampaignHow Many Emails Can I Send With Active Campaign

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of various variables here, such as the date and time of the webinar, the price of the product, deal terms, voucher code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule modifications or deal changes.

And here it is in an e-mail. This message variable allows me to easily alter out a countdown timer. I did mention earlier that a person of the cons of ActiveCampaign is their e-mail editing experience. I switched from MailChimp, and MailChimp happens to have the very best email editing experience. I actually like to send out basic e-mails.

How Many Emails Can I Send With Active Campaign

I have actually discovered that really hard to do with ActiveCampaign. For some time, I was editing e-mails in ActiveCampaign’s hybrid editor, which is quite cumbersome. For a very long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was activated by a basic template I created. The user interface for the HTML editor looks like it was pulled from some complimentary open-source task. How Many Emails Can I Send With Active Campaign.

Nevertheless, including images is a little a task. You need to pick them from a file internet browser. There’s no drag and drop option. ActiveCampaign’s HTML email editor requires that you compose entirely in HTML. The alternative to this, if you want to have control over the HTML, is to modify pure HTML, with a preview on the side.

Adding images to ActiveCampaign’s rich text editor is a cumbersome experience. You need different text boxes for above and listed below the image. Recently I have started using ActiveCampaign’s rich text editor. They have some good design templates, however I still want to send the plainest email possible. They do have some plain-looking emails, however they have some degree of minimal format, which you can’t get rid of – How Many Emails Can I Send With Active Campaign.

How Many Emails Can I Send With Active Campaign

However, with some adjustments, I can make my e-mail pretty fundamental. I can make it automatically use up the entire window, and I can modify the typography to be a little larger, and have a bit more leading. The most discouraging part of ActiveCampaign’s abundant text editor is including images. Envision you’ve simply typed out a great e-mail. How Many Emails Can I Send With Active Campaign.

You can’t merely include an image to a block of text. Rather, you have to produce two blocks of text: one for before the image, and one for after the image. If you’ve made any formatting changes, you’ll have to keep an eye on those to stay consistent. That’s something to handle when you wish to add one image, but when you want to add several, it becomes a big chore.

They even have a fundamental mage editor where you can crop the image – How Many Emails Can I Send With Active Campaign. MailChimp’s editor is the very best I have actually seen in all of the email marketing platforms I have actually tried. You have access to the underlying code, so you can develop a truly plain email, provided you make a basic design template initially.

How Many Emails Can I Send With Active Campaign

MailChimp’s integrated image editor is exceptionally effective. You can resize, crop, and add custom-made text to your images. I miss MailChimp’s email-editing experience (How Many Emails Can I Send With Active Campaign). It would save me a little time to have that exact same experience on ActiveCampaign. But the highly-customizable automations I can build on ActiveCampaign more than make up for that potential time savings.

ConvertKit’s e-mail editing experience is really plain, however simple to navigate. Their templates are limited, which is great with me, however their email editing experience is somewhat much easier because you can produce inline images, and you can develop a completely plain email, and even modify the underlying HTML. If you want to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to change backward and forward in between numerous emails, I would intuitively be inclined open the exact same automation in numerous tabs, then open the respective emails from each of those tabs.

How Many Emails Can I Send With Active Campaign

In the Automations section, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a brand-new tab to more easily edit your whole sequence. How Many Emails Can I Send With Active Campaign. Contrast that with ConvertKit’s Sequences.

Again, it would conserve me a lot of time to have ConvertKit’s automation email editing experience on ActiveCampaign – How Many Emails Can I Send With Active Campaign. However selecting an e-mail marketing platform is like choosing a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of division, another factor I switched from MailChimp to ActiveCampaign was that MailChimp has actually limited division alternatives.

You can combine characteristics with an AND/OR operator, and you can mix and match those groups of traits with another AND/OR operator. With MailChimp, you can only section by AND/OR, nevertheless MailChimp’s Pro strategy enables more sophisticated segmenting, for an additional $199 a month. In my search for the perfect e-mail marketing platform, I saw lots of others, a few of which I have actually currently pointed out.

How Many Emails Can I Send With Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are much easier to build, though they aren’t as versatile as ActiveCampaign’s, and their divisions choices aren’t as sophisticated either. They also do not have goal tracking, or Message Variables. MailChimp. You currently understand that I changed from MailChimp to ActiveCampaign.

How Many Emails Can I Send With Active Campaign

How Many Emails Can I Send With Active Campaign

How Many Emails Can I Send With Active CampaignHow Many Emails Can I Send With Active Campaign

To start constructing an automation in ActiveCampaign, start with a “trigger.” There are a number of methods you can activate an automation, consisting of: When a tag is included When a contact subscribes to a list When a contact submits a kind E-commerce and on-site choices (available in the “Pro” plan) When the contact reaches a particular point in another automation.

From there, you can start developing the actions in your automation. Some actions that are readily available in ActiveCampaign’s automations are: Send out an email Notify an employee Wait conditions If/then conditionals Split traffic for testing Skip to other parts of the automation Track objectives (The contact can skip to the objective’s location in the automation.) Start or end another automation, or end the current automation Post a webhook Subscribe or unsubscribe the contact to/from lists Update contact details Add and get rid of tags Add a note Lead scoring, SMS and website messages, and Facebook Custom Audience management are all “Pro” features – How Many Emails Can I Send With Active Campaign.

Contrast with ConvertKit‘s Automations, which are more minimal. On ConvertKit, you can set off an automation when: The contact sends a kind The contact buys A tag is contributed to the contact A customized field is upgraded with a particular value From there, you can develop Conditions, to examine whether the contact has a particular tag or customized field value.

How Many Emails Can I Send With Active Campaign

You can likewise develop Events, which are a bit like ActiveCampaign’s Goals, however without the reporting. You can track an Occasion when: A tag is added or removed The contact buys A date takes place A custom field is updated with a specific worth You do not create e-mails in ConvertKit’s Automations.

For more on how ActiveCampaign compares to ConvertKit, read my ConvertKit vs ActiveCampaign comparison. The primary method I construct my list is through an email course. ActiveCampaign makes it easy for me to develop my email course exactly how I ‘d like to build it. Numerous marketers construct extremely simple email sequences for their “e-mail courses.” A contact register, and after that that contact right away begins getting lessons.

It was simple to build with ActiveCampaign, however difficult when I was with MailChimp. I don’t do that approach. My email course is by hand synced with this countdown timer on my website. You have to register by Friday night, and a new course begins each Monday morning. When I first tried this method, I was on MailChimp.

How Many Emails Can I Send With Active Campaign

Here’s the automation I utilize to welcome new students to my Design Pitfalls course. There’s a few things going on here: The automation sends out all contacts a “welcome e-mail (How Many Emails Can I Send With Active Campaign).” The automation confirms that it’s not Friday. If it’s not Friday, the automation waits up until it is Friday. At 11am, it sends a “pump up” e-mail to get the trainees prepared for next week’s course, and motivate them to share it with good friends.

The contact will start getting lessons the following Monday early morning. If it is Friday and after 7pm, the contact missed out on enrollment for next week’s class. They’ll get the pump up e-mail the following Friday early morning, and lessons the Monday after that. It was difficult for me to automate this with MailChimp.

When I run a webinar, I don’t desire to send the very same email to everyone on my list. I desire to send them the appropriate e-mail for their level of engagement – How Many Emails Can I Send With Active Campaign. How Many Emails Can I Send With Active Campaign. Here’s the automation I use to promote an evergreen webinar: First it verifies that they have not currently purchased the product I pitch in the webinar.

How Many Emails Can I Send With Active Campaign

Then it sends out a series of e-mails to get them thinking about the webinar, and to encourage them to sign up. If they sign up, they instantly hit the “Objective” toward completion of the webinar, and the automation ends. If they don’t sign up, they get added to an automation promoting a rebroadcast of the webinar. How Many Emails Can I Send With Active Campaign.

This allows me to tailor my messaging, in other automations, based upon the contact’s engagement with the webinar. Here’s the WebinarJam combination panel: I can include tags based upon whether the contact registered, participated in, missed out on, or based upon the length of time they stayed in the webinar. These tags can then trigger automations within ActiveCampaign.

It costs me cash, and it makes it more most likely that my e-mails go to spam or Gmail’s promos tab. People who don’t open my e-mails make it harder for other e-mails to get to individuals who really want them! The “Pro” plan of ActiveCampaign has actually lead scoring integrated in.

How Many Emails Can I Send With Active Campaign

Here’s an automation I obtained from ActiveCampaign’s library of automations, which I use to inform which contacts aren’t engaging with my emails. When a contact subscribes, this automation includes a “0 days” tag. As time passes, it adds new tags for 7 days, 1 month, 60 days, etc Each time they open an email, a different automation eliminates them from this automation, removes all of those tags, and begins this automation over once again.

This automation can be frustrating at first, and this is one of those cases where I want ActiveCampaign had a more out-of-the-box service. However, because you can do anything with ActiveCampaign, sometimes you have to build things from scratch. ActiveCampaign has an alternative to delete inactive customers, which I do not advise.

Some subscribers do not have tracking switched on, so their opens aren’t taped. Others still want to be subscribed but have actually been busy. Here’s my reactivation series: I send one e-mail asking if they still desire to be subscribed, and briefly discussing why I keep my email list tidy. In one week, I send them another e-mail (if they currently clicked on the confirmation link in the previous e-mail, they’ve currently been gotten rid of from the automation using a separate automation) – How Many Emails Can I Send With Active Campaign.

How Many Emails Can I Send With Active Campaign

How Many Emails Can I Send With Active CampaignHow Many Emails Can I Send With Active Campaign

The automation then unsubscribes them. My emails also have a link to a kind where they can enter their email address to let me know that they don’t have tracking enabled. This type includes a tag that I use to filter those contacts out. How Many Emails Can I Send With Active Campaign. I used to add this tag when they clicked on a link, but when individuals don’t have tracking on, it makes those links not work so reliably! I only send out an easy “do you still desire my e-mails?” confirmation.