Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

Can You Automatically Add People To Lists In Active Campaign Without It Alerting ThemCan You Automatically Add People To Lists In Active Campaign Without It Alerting Them

You can likewise see whether the conclusion rate has actually increased or reduced, the length of time it takes for contacts to reach that objective, and you can search all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my preferred feature. It conserves me a load of time and effort, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” bits”) has a similar function.

Let’s say you have the given name of only some of your contacts, which holds true with my list. I generally don’t require a first name to sign up to my list, but often I get a given name, such as when someone purchases an item. Wouldn’t it be nice to greet your contacts by name, in the events when you have it? You can do this, but it’s troublesome.

I’m also filtering for generic terms included by other systems, such as a dash, or “Visitor.” If they have a first name, I say “Hey,” and after that their first name. If they don’t, I just say “Hey there,” (Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them). By constructing a Message Variable in ActiveCampaign, I can quickly change my welcoming according to whether I have the contact’s given name.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

I created a variable that’s just %greeting-hey%. If I have the contact’s name, it shows up in the email. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly conserve me a lot of time is by allowing me utilize the very same automation over and over again for my webinars, and I can rapidly change out all of the information.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting ThemCan You Automatically Add People To Lists In Active Campaign Without It Alerting Them

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of different variables here, such as the date and time of the webinar, the cost of the item, deal terms, voucher code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule changes or deal changes.

And here it is in an email. This message variable allows me to quickly change out a countdown timer. I did mention earlier that a person of the cons of ActiveCampaign is their email editing experience. I changed from MailChimp, and MailChimp happens to have the finest email modifying experience. I truly like to send simple emails.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

I have actually found that very difficult to do with ActiveCampaign. For awhile, I was editing e-mails in ActiveCampaign’s hybrid editor, which is quite clunky. For a very long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was triggered by a basic design template I produced. The interface for the HTML editor appears like it was pulled from some totally free open-source job. Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them.

Nevertheless, including images is a bit of a chore. You have to choose them from a file browser. There’s no drag and drop option. ActiveCampaign’s HTML e-mail editor requires that you make up completely in HTML. The alternative to this, if you wish to have control over the HTML, is to edit pure HTML, with a sneak peek on the side.

Including images to ActiveCampaign’s rich text editor is a clunky experience. You need different text boxes for above and below the image. Lately I have started using ActiveCampaign’s abundant text editor. They have some nice templates, however I still want to send the simplest email possible. They do have some plain-looking e-mails, but they have some degree of minimal format, which you can’t remove – Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

But, with some adjustments, I can make my email pretty standard. I can make it automatically take up the whole window, and I can tweak the typography to be a little larger, and have a bit more prominent. The most aggravating part of ActiveCampaign’s abundant text editor is including images. Envision you’ve just typed out a fantastic e-mail. Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them.

You can’t simply add an image to a block of text. Rather, you need to produce 2 blocks of text: one for prior to the image, and one for after the image. If you’ve made any format changes, you’ll need to watch on those to stay consistent. That’s one thing to handle when you desire to include one image, however when you wish to add several, it becomes a big task.

They even have a basic mage editor where you can crop the image – Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them. MailChimp’s editor is the finest I’ve seen in all of the e-mail marketing platforms I’ve tried. You have access to the underlying code, so you can create a truly plain e-mail, supplied you make a fundamental design template initially.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

MailChimp’s integrated image editor is exceptionally powerful. You can resize, crop, and include custom text to your images. I miss MailChimp’s email-editing experience (Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them). It would conserve me a little time to have that very same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than make up for that potential time savings.

ConvertKit’s email editing experience is very plain, but easy to browse. Their design templates are limited, which is great with me, however their e-mail editing experience is a little easier because you can create inline images, and you can produce an absolutely plain email, and even modify the underlying HTML. If you wish to make some quick edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an email, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wished to switch backward and forward in between numerous emails, I would intuitively be inclined open the very same automation in different tabs, then open the respective e-mails from each of those tabs.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

In the Automations section, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a new tab to more easily edit your entire series. Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them. Contrast that with ConvertKit’s Series.

Again, it would conserve me a great deal of time to have ConvertKit’s automation email modifying experience on ActiveCampaign – Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them. However selecting an e-mail marketing platform resembles picking a partner. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Speaking of segmentation, another factor I changed from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation alternatives.

You can integrate characteristics with an AND/OR operator, and you can mix and match those groups of qualities with another AND/OR operator. With MailChimp, you can just segment by AND/OR, nevertheless MailChimp’s Pro strategy permits more sophisticated segmenting, for an extra $199 a month. In my search for the ideal email marketing platform, I saw numerous others, a few of which I’ve already pointed out.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are much easier to build, though they aren’t as versatile as ActiveCampaign’s, and their segmentations options aren’t as advanced either. They likewise do not have objective tracking, or Message Variables. MailChimp. You currently know that I switched from MailChimp to ActiveCampaign.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

Can You Automatically Add People To Lists In Active Campaign Without It Alerting ThemCan You Automatically Add People To Lists In Active Campaign Without It Alerting Them

To start developing an automation in ActiveCampaign, start with a “trigger.” There are a variety of ways you can activate an automation, including: When a tag is added When a contact subscribes to a list When a contact submits a type E-commerce and on-site choices (readily available in the “Pro” plan) When the contact reaches a specific point in another automation.

From there, you can start building the actions in your automation. Some actions that are readily available in ActiveCampaign’s automations are: Send out an email Notify a staff member Wait conditions If/then conditionals Split traffic for testing Avoid to other parts of the automation Track goals (The contact can skip to the objective’s place in the automation.) Start or end another automation, or end the existing automation Post a webhook Subscribe or unsubscribe the contact to/from lists Update contact information Include and remove tags Add a note Lead scoring, SMS and site messages, and Facebook Custom-made Audience management are all “Pro” functions – Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them.

Contrast with ConvertKit‘s Automations, which are more limited. On ConvertKit, you can set off an automation when: The contact sends a kind The contact purchases A tag is contributed to the contact A customized field is updated with a certain value From there, you can create Conditions, to examine whether the contact has a certain tag or custom-made field value.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

You can also create Events, which are a bit like ActiveCampaign’s Objectives, but without the reporting. You can track an Event when: A tag is included or gotten rid of The contact makes a purchase A date takes place A custom-made field is upgraded with a certain value You don’t produce emails in ConvertKit’s Automations.

For more on how ActiveCampaign compares to ConvertKit, read my ConvertKit vs ActiveCampaign contrast. The primary method I construct my list is through an e-mail course. ActiveCampaign makes it easy for me to construct my e-mail course precisely how I ‘d like to develop it. Many online marketers construct extremely basic email sequences for their “e-mail courses.” A contact indications up, and then that contact instantly starts getting lessons.

It was easy to build with ActiveCampaign, but difficult when I was with MailChimp. I do not do that method. My e-mail course is by hand synced with this countdown timer on my site. You need to sign up by Friday night, and a brand-new course begins each Monday early morning. When I first tried this method, I was on MailChimp.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

Here’s the automation I utilize to invite brand-new students to my Style Pitfalls course. There’s a few things going on here: The automation sends out all contacts a “welcome email (Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them).” The automation verifies that it’s not Friday. If it’s not Friday, the automation waits till it is Friday. At 11am, it sends out a “pump up” e-mail to get the trainees all set for next week’s course, and encourage them to share it with good friends.

The contact will start getting lessons the following Monday morning. If it is Friday and after 7pm, the contact missed enrollment for next week’s class. They’ll get the pump up email the following Friday early morning, and lessons the Monday after that. It was impossible for me to automate this with MailChimp.

When I run a webinar, I don’t wish to send the exact same email to every individual on my list. I desire to send them the appropriate email for their level of engagement – Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them. Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them. Here’s the automation I utilize to promote an evergreen webinar: First it confirms that they haven’t currently bought the item I pitch in the webinar.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

Then it sends out a series of e-mails to get them interested in the webinar, and to motivate them to sign up. If they register, they immediately hit the “Goal” towards the end of the webinar, and the automation ends. If they do not register, they get contributed to an automation promoting a rebroadcast of the webinar. Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them.

This enables me to tailor my messaging, in other automations, based upon the contact’s engagement with the webinar. Here’s the WebinarJam combination panel: I can include tags based upon whether the contact signed up, participated in, missed, or based upon how long they stayed in the webinar. These tags can then activate automations within ActiveCampaign.

It costs me cash, and it makes it more likely that my emails go to spam or Gmail’s promos tab. People who don’t open my emails make it harder for other emails to get to the people who really want them! The “Pro” strategy of ActiveCampaign has lead scoring constructed in.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

Here’s an automation I received from ActiveCampaign’s library of automations, which I utilize to inform which contacts aren’t engaging with my emails. When a contact subscribes, this automation includes a “0 days” tag. As time passes, it includes new tags for 7 days, one month, 60 days, etc Each time they open an email, a different automation removes them from this automation, eliminates all of those tags, and starts this automation over again.

This automation can be overwhelming in the beginning, and this is one of those cases where I wish ActiveCampaign had a more out-of-the-box service. But, since you can do anything with ActiveCampaign, sometimes you need to construct things from scratch. ActiveCampaign has a choice to delete non-active subscribers, which I don’t advise.

Some subscribers don’t have tracking turned on, so their opens aren’t tape-recorded. Others still desire to be subscribed but have actually been busy. Here’s my reactivation sequence: I send one e-mail asking if they still want to be subscribed, and briefly describing why I keep my email list clean. In one week, I send them another email (if they already clicked the confirmation link in the previous email, they have actually already been removed from the automation utilizing a separate automation) – Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them.

Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them

Can You Automatically Add People To Lists In Active Campaign Without It Alerting ThemCan You Automatically Add People To Lists In Active Campaign Without It Alerting Them

The automation then unsubscribes them. My e-mails likewise have a link to a type where they can enter their email address to let me know that they do not have tracking made it possible for. This kind includes a tag that I utilize to filter those contacts out. Can You Automatically Add People To Lists In Active Campaign Without It Alerting Them. I utilized to include this tag when they clicked a link, but when individuals do not have tracking on, it makes those links not work so dependably! I only send a basic “do you still desire my e-mails?” verification.